Image by Brooke Cagle

About Us


Founded in Sept 2018, Good Food Movement dedicated to educating the concept of "Good  Food"  including foster carbon neutral, food sustainability, good use of ingredients, and reduce food waste; we also advocate connecting people through cooking and food.

We also aim at providing a better lifestyle for our next generation through groundbreaking developments in food technology and build a leading food tech ecosystem in Hong Kong. 

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Our Founder

Norma Chu


Founder & CEO of DayDayCook

Board Member of YPO North Asia Regional

President of Greater Bay Young Entrepreneurship Association

Standing Director of Shanghai Hong Kong Association

Board Member of Hong Kong Shanghai Youth Association

Founder's Message

I am very excited to announce the launch of the Good Food Movement Food Accelerator Program! In partnership with Cyberport, our vision is to build a world class food tech ecosystem in Hong Kong. With our roots deeply grounded in Hong Kong, we have grown with the food scene here in the city. The importance of zero-carbon initiatives, innovative alternative protein sources, as well as other technology developments in packaging and distribution solutions are our future. We truly believe Hong Kong is uniquely positioned to build the best food tech ecosystem, including our proximity to the largest TAM in the world, our government’s dedication to the development of health sciences, as well as our deeply rooted foodie-culture where Michelin chefs as well as global food brands and local heroes build brands and flourish while expanding to other regions. 

With this program, our goal is to attract, identify, and foster innovative teams in the food tech space from around the world and in Hong Kong. Our program is designed to help our cohort companies succeed with dedicated resources, investors, and support to commercialize their product.  

Finally, I want to show my sincere gratitude here to everyone that has helped us make this possible. Thank you to Peter, Ricky, and the Cyberport team for offering so much support in creating this program. I am thankful to have so many like minded supporters who believe in Hong Kong and can come together to make this initiative a success. Our investment network partners include

C Ventures, Gobi Partners, Vectr Ventures, Northern Light Capital, The March Fund, Happiness Capital and many others. Last but not least, I would like to show my heartfelt appreciation to Ms Eva Cheng, Mr. Deng Feng, and Mr. Liu Xing on being part of our founding advisory network. 

I look forward to sharing many more exciting developments with you in the very near future! Let’s get started!




Founding Story of DayDayCook